Video email is a more effective way of reaching potential customers, of promoting your products, services or events. The usage of streaming video ads via emails brings a lot of advantages over text/image based emails. A streaming video is a good solution with great impact on the viewer. It combines the advantages of “classic” TV ads with the Internet’s most essential characteristic, interactivity.
To put it simply, a relevant video is a lot more appealing to the viewer, who consequently gets to be more responsive to what you must offer. Video e-mail marketing is currently more costa effective than regular HTML emails, TV ads or web advertising, because, on the one hand, it’s now cheaper to create and distribute, and on the contrary, it makes customer targeting much easier too.
Video Email definition – Whenever we were to define video marketing, it might be as being a rich media marketing tool utilized by progressive organizations to be able to promote goods and services, by utilizing short, catchy, informative ads, with the goal of raising awareness towards the viewer concerning the promoted products/services and drawing them into acquiring the above-mentioned products/services.
Characteristics of Video E-mail Marketing – It really is common knowledge that today people consume videos in escalating numbers, with internet (PC,iPhone,iPad and Smarphones) outstripping the TV. Information is delivered on-demand and at an increased rate via video than through images.
The primary advantage that videos in email marketing has within the traditional, text/image format approach is the fact videos can arrive at the point considerably faster and consume much less time of the viewer. Rather than having to read a page of text, trying to “hit” your message that you’re actually attempting to deliver, you can deliver the same message in a smaller timeframe in a more rich and rewarding manner.
Features of Email Online Video Marketing – If you opt to use video emails inside your marketing campaigns then you can certainly capture the viewers attention easier and deliver your message to prospects considerably faster than simple text/images.
A video ad can contain information, offers, invitations, membership reminders or a product launch. Add a personalized message, a voiceover or music and you may have your viewers attention for the first time. By making use of videos, the potential customer can relate more in your company as well as what you’re promoting. To minimize cost, you can take quality royalty free nbefmd templates or footage, and through adding images, text plus your logo, the end result is a powerful yet cheap branded ad.
Today’s technology offers you the ability to send a youtube video in email, stream your videos on the video landing page without eating increase your bandwidth, then track traffic and analyze results. Look at the impact that video emailing have versus HTML email marketing. Select a emailing service that will tell you how so when your videos were played, how many viewers clicked and visited your site after watching your ad, what percentage of these visits changed into sales, and so forth.
Why not also stream your video ad on the websites homepage. It’s like handing out a business card. Video will end up an increasingly important sales and promotional tool, so ensure it is visible. Locate a solution provider that may combine video emails with video streaming for the site.